Resume
Experience
2019 - 2022
Marketing Supervisor
Guangzhou Taotong Technology Co., Ltd.
Beijing, China
Designed a personalized section of the 2B webpage for the DOVE chocolate brand campaign, resulting in a 13.6% increase in click rates and an 8.34% increase in conversion rates for the most popular products, achieving sales goals of CNY 40M for the campaign
2018 - 2019
Market Research Analyst
Forward Pathway LLC
Pittsburgh, Pennsylvania
Designed and distributed surveys to collect customer data and conducted user testing to gather insights
Developed targeted marketing strategies focusing on students who failed the Chinese college entrance examination, resulting in increased consultations and orders
Education
2024 - Present
New York Institute of Technology
Master in UX/UI Design
New York
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2014 - 2018
The Ohio State University
B.S in Communication – Technology & Media
Columbus, Ohio
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font.
I’m a great place for you to tell a story and let your users know a little more about you.
Professional skillset
Figma
Go-to-Market Planning
Teamwork & Collaboration
Unity
Languages
Chinese (native)
English (proficient)